Netflix to produce original content - House of Cards

[HeartBreakMan2k]

Sounds pretty good, some ringers for their first show.


http://cache.gawkerassets.com/assets/images/commenter/120000/125343_32.jpg (http://gizmodo.com/people/acovert31/) Adrian Covert (http://gizmodo.com/people/acovert31/) — There were rumblings yesterday that Hulu wants to produce original content. Netflix just beat them to the punch (http://www.avclub.com/articles/it-begins-netflix-branches-out-into-original-progr,53217/), acquiring the rights to a new show starring Kevin Spacey, with the pilot being directed by David Fincher. Wow.
The show is a drama called House of Cards, which is an adaptation of the book and miniseries from the UK. AV Club says that Spacey will not only star as a "ruthless politician," but serve as the show's executive producer. Netflix also paid $100 million dollars and committed to 26 episodes, outbidding HBO and AMC on their way to getting their hands on the rights. Networks and cable operators: suck it. [AV Club (http://www.avclub.com/articles/it-begins-netflix-branches-out-into-original-progr,53217/)]



http://gizmodo.com/#!5782368/netflix-will-produce-network+quality-shows-of-its-own

[Loose Cannon]

wow, big fuck you to HBO right thereeee

[Lara Emily]

Enjoy your minimal exposure House of Cards

[James Steele]

Enjoy your minimal exposure House of Cards

:roll:


Yeah, Netflix only has 15,000,000 users.
http://techcrunch.com/2010/07/21/netflix-users/

[Next Big Thing]

My concern is that if Netflix starts getting into original programming and becomes a competitor to the major networks, those companies might limit what Netflix can stream and subscribers will be stuck with shitty 90s movies, documentaries and Netflix original programming.

[OssMan]

We're here with Don Everest known to the poker world as "the matador" for his ability to lure young bulls into the ring and cut them down

[Kane Knight]

Enjoy your minimal exposure House of Cards

lolno.

Bigger problem, though....

My concern is that if Netflix starts getting into original programming and becomes a competitor to the major networks, those companies might limit what Netflix can stream and subscribers will be stuck with shitty 90s movies, documentaries and Netflix original programming.

[Lara Emily]

:roll:


Yeah, Netflix only has 15,000,000 users.
http://techcrunch.com/2010/07/21/netflix-users/

Only 60% stream (I doubt Netflix is gonna produce DVDs) so that's 9 milllion. HBO and it's spin offs has over 80 million.

http://www.timewarner.com/our-content/home-box-office/

In relative terms at this time Netflix is a more limited outlet, especially for something that is original content, it'll depend on marketing I guess.

I'm not convinced that Netflix is big enough yet for this sort of venture, but then again HBO started in a similar way so we'll have to wait and see I guess.

[Kane Knight]

Well, if you doubt it, then I guess that's settled. :roll:

[Next Big Thing]

Lara Emily does have a bit of a point though KK.

Of the 9 million that actually stream what proportion are going to be interested in that show versus the 80 million potential viewers HBO has?

[Kane Knight]

Lara Emily does have a bit of a point though KK.

Of the 9 million that actually stream what proportion are going to be interested in that show versus the 80 million potential viewers HBO has?

Assuming, of course, that Netflix is going to pooh-pooh the DVD as a source of revenue, and assuming the demographics are identical...

Of course, then you're looking at an all-inclusive number on one side (HBO, which includes all services, worldwide) with one that isn't (Netflix, with only streaming). That's uneven.

Are the numbers great? Well, two parts to this:



They're better than when you do a slanted fanboy comparison like Lara did.
that's still far from "minimal," which is what Jimmy rolled his eyes at. I mean, fuck, Jimmy Steele, one of the dumbest motherfuckers on this board, just refuted the claim. Lara then shifted the goalposts, because nobody wants to look stupid at the hands of Jimmy "slobbering fucktard" Steele, but....

Then there comes the question: How much exposure will this get on HBO anyway? Would it be an also-ran? Third tier programming? Even True Blood, when it was one of HBO's top programs (Maybe it still is, I dunno) only did 5 million, and that really was pushed as big budget, top tier entertainment.

AMC, also bidding against HBO, had a big deal with 2 million viewers for the Season 2 Premiere of Walking Dead. That was their pinnacle, and it was hardly HBO numbers.

80 Million is a nice number. 28 is the Domestic number (according to Wikipedia), probably a better number by which to compare. 9 is still neither bad nor is it minimal, and the fact that "not everyone will watch it" makes no difference to that end.

But that's only if you're interested in being fair and/or honest. If that's not your thing, like it's not Lara's, that's cool too.

[Next Big Thing]

Do I look like Fox News to you? I don't believe in fair and/or honest. You bring up good points though. Or do you? Do I mean that or am I being unfair and dishonest? See...

[Lara Emily]

Wait why would you limit to just domestic? You need to factor in the total HBO market which is well above 28 million. Outside of the US HBO has 41 million subscribers (including all subsidiaries) so you figure probably around another 28 million HBO subscribers world wide. So you're looking at a market of 56 million compared to 20 million netflix (and that's assuming they do both DVD and streaming).

As for AMC and Walking Dead maybe I'm reading your statement wrong but:
1) The Season 1 finale had 6 million viewers (three times the so called pinnacle achievement of 2 million)
http://www.deadline.com/2010/12/walking-dead-finale-draws-6-million/

2) The Series Premiere got 5.3 million viewers and the average was 3.5 million
http://screenrant.com/walking-dead-season-1-and-2-benk-91083/

3) Season 2 premieres in July so I don't know what you were referring to when you said Season 2 Premiere

For Netflix this is a great idea, there's little risk in trying this. it's something new and the worst that could happen is that they lose money which can easily be made up somewhere else.

For the show's producers it's a much bigger risk. Netflix is a smaller market and Netflix has zero experience when it comes to original programming (it'll be interesting to see what avenues they go down in terms of marketing).

It'll be interesting to watch this unfold and see how it does.

For the record AMC reaches over 87 million homes

http://www.cablemediasales.com/pages/nets/?cp=nets&sp=demo&demo=M18d

In the end myabe I'm absolutely wrong and House of Cards will be a smash hit. If that happens hey great, I have no problem being wrong and House of Cards would represent the next stage in the evolution of the technology

[Indifferent Clox]

it's a more limited outlet now, i would say this is the tipping point as malcolm gladwell might call it, except that the outlier here is kevin spacey. blink

[What Would Kevin Do?]

Apparently Showtime is already starting to pull it's original series that are still on the air from Netflix. So while shows like Tudors will stay on, Dexter is getting pulled. WOuldn't be surprised if it's related to this due to the timing.

[Indifferent Clox]

I just started watching the brittish version. Is the american Version going to be congress?