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Originally Posted by Afterlife
Well, my take was that he's once again taking a spot away from the young and/or current active talent, an undertaking that he employs much to my chagrin.
But how did he assist ECW, pray tell? I'm very much unaware of ECW's history.
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I assume you are aware of when ECW invaded Monday Night RAW? Well after that Lawler began to really bash ECW every week on WWE television. You see Vince and Paul had worked out an agrement about helping ECW get over on a national scale since their first PPV Barely Legal was almost upon us. Anyway after weeks of ECW bashing, and after ECW had invaded WWE television, and once Barely Legal was done and over with, Jerry Lawler himself invaded ECW. He had so much heat that he has said he was scared for his life and well being, that fans might try to hurt him.
I have never been sure if Lawler really does hate ECW, because he has never once said anything nice about them, but at the same time Lawler is an old school guy who may just have always kept kayfabe on this. I am not sure. What I am sure of though is that Jerry Lawler made only a handful of appearences, but his time in ECW got him over as one of the all time great heels of purest hatred. The fans literally did want to rip into him. Quite possibly the greatest heel heat I have ever witnessed.