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Can't really say I've ever heard that the East Coast biased has some effect on Chicago - like Chicago is located in Oregon or something. It is only one time zone away and I hear plenty about the Cubs. Probably because the Cubs where recently named the 4th most popular major league team. They talk about teams that casual fans enjoy hearing about, since the majority of fans aren't diehards.
I think its pretty funny how heavily the bias is talked about on here, its obviously there but you kind have to expect a little bit when ESPN is located in Connecticut/all the big markets in the Northeast/time differences. I really don't think it is as bad as people make it out to be tho, then when you point out a situation where the bias has no effect that, for some reason doesn't count. Like Barry Bonds, the LA Lakers, the NFL constantly trying to get another team in LA even though 2 teams already failed there, College football (Uproar over Utah, USC football, Texas - I am sure the excuse for that is because college football isn't big in the Northeast, BC has only won their last 5 bowl games and finished in the top 25 the last few seasons)
I guess you guys don't remember the 49ers vs the Cowboys rivilary either, but that probably doesn't count either because the Cowboys are Americans team or something.
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