It's called a non-linear build up. Not every "feud" has to be
1) Good guy wins title
2) Bad guy insults him, challenges for title
3) Bad guy cheap attacks good guy after title defense on RAW
4) Good guy beats Bad guy via DQ on PPV
5) Good guy fights Bad guy on Saturday Night's Main Event and wins clean.
END FEUD
No, some feuds, in fact, usually the most entertaining ones, have more layers and levels than that.
Sting didn't wrestle for over a year and his feud with Hogan and the nWo was the biggest thing in wrestling for that whole year.
|