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One thing to take into account is the attention spans of children and youth. How long will it be before they turn on the TV, and choose not to watch RAW but Disney shit? Or decide to watch an R-rated movie, instead.
Of course, I guess the idea is that you get in new fans to replace these ones that are leaving, but to make sure you do this, you actually need to market to kids and retards. Attention spans fade, you really need to replace them; so of course you market to do this.
I think it would be so much more effective if the WWE focused on the older demographic, and let kids fall into line. Kids found the WWE during the Attitude era, along with their parents, uncles and friends. Nowadays, it's a very isolated thing being a wrestling fan.
The problem with making a more adult product, is that parents might not want their kids watching it, but does any parent want their kid watching the current WWE, either? It's sexist, violent, insulting to the intelligence, and distracting now that it's got more time a week than ever.
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