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Cena would have been total midcard in the Attitude Era. The only reason Cena ever rose in the post-Attitude Era at all was because they needed new stars. When you have the Undertaker, Stone Cold, HHH, The Rock, and Mick Foley (in three fun-filled flavors) to fill your main events, with occasional appearances by Kane and Big Show, and you later have Kurt Angle, you don't need the white rapper guy. He would probably have become wildly popular in matches against the likes of Jericho, Benoit, Gurrerro, or possibly the likes of Val Venis, Rikishi, Goldust, and the like. He would certainly have had IC and Euro title success, and probably a Hardcore run or a dozen. He may have risen to main event status as Attitude faded and the Invasion approached, but I still don't think you hang your company on John Cena until you lose your Rocks and your Austins and split the company in half. Likely his first real main event and title exposure would have come against Lesnar, around the same time it actually did, except the fued would have been a lot more serious instead of just a way to test the waters for Cena.
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