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I know. I've commented on that dozens of times now. And, of course, their current course is unsustainable. Raising ticket prices and PPV pricess will only increase the profits of PPVs for so long if people continue to lose interest. The profitability of WWE videos will drop off, too, because they're only making more now due to an expansion. Eventually, they will reacha point at which sales drop off, due to the content released and the sheer volume.
Wrestlemania may have been the first major step in that sense. While it drew record attendence sales, it failed to even EQUAL the last WM in buys. Mania's always been one of the constants. It's always been a draw, no matter what, and a decline might be sobering if it becomes a trend. Of course, WWE hasn't changed course yet, so one "bad" 'Mania hasn't detered them, but more may.
But something does need to happen to force WWE's hand. As long as they're successful, even if they're only successful in this one respect, things won't change.
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