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As you said, what you have suggested isn't very new (although I haven't seen the manipulative little buddy thing before), but it is very, very good. I want to like Khali, because he is apparently a very nice guy, and he has a very hot wife, but he is very crap in the ring. I am using the word "very" a lot. If he were good in the ring, I'd like to pretend that I disliked him (in the good heel way), but I just can't manage to make myself care because he's not that good in the ring.
Khali turning face would make him far more tolerable, and dare I say, turn him into a marketable asset for the company (well, in somewhere in addition to India, at least). Batista became so cool when he was pretty much the same enforcer he was with Evolution, he had just pulled the wool from over his eyes, showed some intelligence and quality, and turned against the bad guys with the same wrath we had been seeing for years from him. Khali turning face would roughly be the same thing, and I think once people initially care about Khali as a face, they can then care about him when they eventually turn him heel again.
Big, ugly, stupid monsters are running dry, though. I just don't find the "bully" character interesting or exciting. Smart, gentle, articulate giants are much more fascinating, so I don't know why you'd want to turn Khali into a presence you didn't want to watch, when about the only hooking factor of him is his size. It's the same thing with Big Show. There are times when he is really enjoyable as a heel, don't get me wrong, but I find him much more useful and compelling as a face character.
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