Everquest, Ultima Online, Asheron's Call.
Meridian 59 doesn't really count because it wasn't mainstream, so those three games are often referred to as the Big 3. WoW pretty much has taken an assortment of ideas from games, applied the gameplay mechanics to their Warcraft IP, and made a game with simple cartoony graphics in order to make it easily accessible to everyone.
Seriously don't hate any game more than I hate World of Warcraft.
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