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If ECW was 90 minutes, it would be great. If defended every week on the show.
A 3 month run as TV champ would give anybody a decent rub and set them on the way. Also give someone a chance, who wouldn't always be on TV, to get that time every week to work a recurring character trait, or build a fued, just work the mic and get his character over with vitually guarenteed weekly TV time.
It could become an important initial rub to anybody, because it would take a decent all-rounder to get over with that much responsibility.
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