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Here's a good reason: Hype up Marcus Jones. He's a big guy (bigger than Kimbo), an interesting character (like Kimbo), and he has something called TALENT. He earned his fucking spot.
Another reason: Hype up the Dana vs. Roy feud. I honestly like how Roy isn't sucking at the teet of the Vince McMahon of MMA, just like everyone else. That's what Dana hates. That and the fact that he isn't the prototypical mold for MMA fighters (hell, THAT'S a marketing tool in and of itself) and that he killed the Kimbo Hype-train (which is ANOTHER marketing tool in and of itself).
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