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I also like The Franchise idea of how to get Cena heel, but I really can't see it working out. Heck the whole idea of Cena having a heel turn has one thing standing in the way. His fans. I'm sure there are some out there who understand the importance behind Taker's streak, but so far I have yet to encounter them. And to be honest a lot of younger fans don't care about it. I also think to have him go over as a heel with those fans, he would have to do something drastic, and that just can't be done in this PG era. No matter who the writers put him up agents, his back history makes him the lesser of the two evils. So basically until Cena's fans grow up and get tired of him and his over coming the odds, Cena will be face.
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