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Its certainly better than what he was doing, which was generic somewhat mean spirited heel.
He's gotten some decent heat, and he's been able to make the gimmick work, at least for the first few weeks. Cody, IMO, is just as talented as Ted is minus the "look," which is ironic considering his gimmick.
I think he'll make it work to the tune of a US title run (and some pretty solid heat), but for him to move above that he'll need the gimmick to evolve.
Oh, and he'll need a valet at some point, only makes sense with the gimmick of "I'm sexy, and if you don't believe me, ask the divas."
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