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Keep building ths CM Punk angle properly and the numbers will go up. WWE programming suffers from changing its mind too much. If something doesn't go over instantly they just forget about it.
The CM Punk angle is white hot, Vince getting "relieved of his duties" adds interest, keep building on it. The only other thing would be to build up some mid card fueds a bit better so you're interested in RAW all the way through rather than just the last quarter hour. Make the IC/US title's the #1 contender spot again, and build the woman/tag team division up so it matters.
And one final rule, noone gets on the main roster till they are ready, green people on TV just didnt happen in the attitude era. The WWF (as it was then) was the best of the best, not the best and some newcomers.
And whilst I like Cody Rhodes the character, send him to a gym to put some muscle on his legs, he's far too gangley to look like a real threat.
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