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Hogan.
Eddie might be better in terms of wrestling skills but Hogan could sell a match or ppv just from his promos.
Hogan basically became the definition of wrestling in the late 1980s to early 1990s and even managed to have a crowd almost riot the day he joined the nWo. He did however hog the spotlight way too long and was one of the factors in WCW's demise but he also might be the only wrestler to still have massive mainstream support that people who don't watch wrestling know who he is.
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