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Just adds to the point that WWE is terrible at long term booking these days and rarely looks more than a month or two in advance, even in regards to their biggest story lines and championship title fights. Gone are the days of a 6-month story line leading to a major pay off match.
Now, arguably, the Chris Jericho/CM Punk storyline has been brewing since CM Punk's big turn this past summer and his declaration that he is the Best in the World. But y'know, not really.
At least we have to give WWE credit for building Cena/Rock for a year now, even if the build has been pretty much non-existent. When your ADHD infected child manages to finish his 10-page essay on time, you have to give him a little praise.
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