It was a nice "story" to him winning the title. The dude had zero charisma and wasn't likable past being the underdog. That's great for getting a lucky title win. Then what? He never was and never would have come remotely close to being "the guy" in the company. I think the champion should be a guy you can be proud to throw out to the media and promote as "This is us" and Benoit never had it. Neither did Bryan. Bryan is fucking perfect where he is.
Two world titles has kinda put them in a position where they can "try" a lot of stuff and throw the title on guys who don't work to see if something sticks. All it does is make winning the title meaningless. Benoit did it. Punk did it with his first reign. Bryan did it.
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