I believe the HHH/HBK feud from 2002-2004 is one of the greatest sustained feuds in wrestling history. It had back-story, it had physicality, it had emotion, it had great matches, and was able to take breaks and pick back up again flawlessly while never getting old.
I loved how even after it was "resolved" at Bad Blood 04, they still hated each other until their unified hatred of the McMahons in 2006 brought them back together to reform DX. Riveting storytelling that kept me hooked on pro wrestling. I don't know if I would have kept watching during that period if it wasn't for this feud.
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