The WWE are trying to make Ryback a heel, and are giving the people who used to cheer him every reason to want to spit on him. It's a shame that without that credibility, Ryback is not going to be worth anything to the WWE. Ryback needs to beat Chris Jericho decisively at Money in the Bank and then powerbomb him through a table or something. After that, he can enter some sort of multi-man feud to try and propel him back up the card. Maybe Ryback vs. Sheamus vs. Mark Henry vs. Christian at SummerSlam? Ryback can Shell-Shock Henry and then powerbomb Christian through a table. That can become his new thing.
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