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I love the idea of a TV Title. If the WWE were still doing their brand split (a moot point now, I know), I'd have been all for the WWE bringing in a TV Title so that a champion could appear on both RAW and SmackDown, getting extra attention and air-time (something that should be valuable to each and every Superstar). Right now the best choice for TV Champion would probably be Curtis Axel, with Paul Heyman managing him to the belt so that he can get his newest client maximum exposure.
But if they had Chris Jericho back for a while, they could put the title on him and have him Jericho it up all over the place. A guy like Cody Rhodes could gun for the title so that he can stop being "underrated" and his glorious mustache would be featured on both RAW and SmackDown. Or imagine if Bray Wyatt wanted the TV Title to spread his message across both shows? Or if Wade Barrett wanting the title so that he could wrestle more, win more and thus earn more money. A guy like Tyson Kidd might want the title because it would allow him to prove himself "The Workhorse" of WWE.
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