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He became a major star at Wrestlemania, then was subsequently pushed back down to make room for other people. He wasnt buried or squashed but t he lack of focus hurt him.
Coming out of Wrestlemania it was so bright. He won a huge gimmick match with an epic moment that should in theory be a highlight for years to come. Then he had a built in easy feud with Jack Swagger and was a logicial face turn.
The whole time he was with Heyman was just puzzling and made little sense. And it never really went anywhere.
Its not too late to turn it around it just never made sense to have a guy who was white hot in April just float through the whole summer. I think Reigns could have had the same ascent he had this summer even with a continued Cesaro push. He should have feuded wit h Swagger then Rusev. Or even Swagger t hen Orton.
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