Ryder had his chance just like Austin did. He was getting constant TV time andtime to talk on the mic and make an impression and he never showed anything. He's just didn't have what it takes to be much of a star past that initial wave of overness. Winning the IC title was an overachievement even.
Though they should have made more of a WrestleMania moment out of his storyline with Eve by having her pair up with The Miz while someone like Layla pairs up with Zack and he beats Miz as a big "lol suck it bitch" to Eve to have a happy ending to the story and move on from there. Instead they wasted all the build on a side story to a 14 man tag match.
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