Quote:
Originally Posted by Innovator
I really don't get why they need to put Cena over Rollins 3/4 times cleanly when Rollins is the one with the World Title.
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Probably the same reason as with Kevin Owens. The WWE legit fears Cena's merch sales ever dropping and panics if he's seen as weak to the kids.
They would rather keep his status artificially inflated than use him to legit build new stars for the long run or future.