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Had they not bungled his post-Mania push, Ceasro could easily have been a cornerstone of the mid-card or viable main event star by now. Pairing him with Heyman as a manager was the best to cover his weakness with promos while having the signature moment from the Battle Royale should have been the start of something bigger.
Instead the WWE squandered both for no real reason. Even when it looked like Ceasro was on track again to be a potential big star, the WWE squashed that too since they didn't have an active hand in it.
Reigns could end up as an absolute failure as a top star but WWE wouldn't care since they could just treat him as another Orton or Batista. Both failed as possible mega stars but kept getting big chances due to their hand picked status. Same for Sheamus and Del Rio being a lot lower than what the WWE wished they'd be as stars.
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