Thread: BREAKING NEWS: Brand Split Returning
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Old 05-26-2016, 06:31 PM   #20
Mr. Nerfect
 
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I haven't gone through the whole thread, but I am cautiously optimistic about this. A brand split has been ideal for a long time, but the problem is in how the WWE would handle it. If both shows feel identical, what is going to be the point? I hope they allow Triple H and a team led by Ryan Ward head SmackDown. I also hope RAW drops back down to two hours.

SmackDown going live is a big change in and of itself. This will increase the cost of the show, and while it probably increases what the show makes from USA Network, it's probably going to have a lot more worth in Vince's eyes. Enough worth to warrant him keeping his hands of it? Who knows?

This will help the ratings for SmackDown. I love Mauro Ranallo's commentary, but I've only listened to it twice since the start of the year, and once was because I wanted to hear it specifically. SmackDown has not felt important for a long time. Going live and being the exclusive home of some WWE talent you really want to see is going to drive up that percentage of the hardcore audience. Cesaro would be a good choice to send to SmackDown. And if they send Becky Lynch there, I must be done with RAW altogether.

This will also help talent. There are a lot of guys in similar situations. They're building Rusev up as a monster on a tear. Fans want to see Samoa Joe called up. What's he going to do with "monster on a tear" gone? Now he can be the monster on a tear on the other show. It's inevitable Bayley gets called up at some point. Where does that leave Becky Lynch -- the "other" plucky babyface in the Women's Division? She can be the plucky babyface on the other show.

Guys are overexposed these days -- you see them talk too much, work too much and lose too much. Now you can reduce that exposure by about 50%. You can also keep worn-out programs away from each other to rejuvenate. I don't ever need to see Orton vs. Sheamus again, but now you can make sure it doesn't happen by having them on separate shows.

There are a lot of talent "on the cusp." Kevin Owens is apparently ready for the main event, Sami Zayn is apparently ready for the main event, AJ Styles is apparently ready for the main event, Dean Ambrose is apparently ready for the main event, Bray Wyatt is apparently ready for the main event. "All the WWE needs to do is push them." Well, now, you can ideally push twice as many guys, as there will be parallel spots for guys on the roster.

That being said, they need to put effort into this, or else they will just feel like two watered down WWE shows.
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