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Yeah, like Vince really gives a shit about skill in the ring. We wouldn't have had the influx of smaller guys doing twice as much to try to get half the exposure if WWE never got that deserved reputation of "land of the giants". And Cesaro was, at one point, T-shirts waiting to happen. The heavy talking could have been handled (where it looked like it was going to go at first) by Heyman. Cesaro Sections were everywhere and folks popped huge for a goddamn giant swing.
Meanwhile, we were supposed to go crazy for Rusev at a time when Rusev was in such a generic 80's foreign heel package, he may as well just have worn Ivan Drago's trunks with Nikolai Volkoff's jacket, or even currently buy into the idea that Baron Corbin isn't almost total ass with very few sparks of anything besides being tall enough.
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