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Vince's motivation was pretty much two fold.
The first being him wanting to take advantage of the Colin Kaepernick anthem kneeling controversy that was causing the NFL to lose a percentage of viewers at the time. Its also why the new XFL has rules designed to prevent that from happening.
The other being him getting contacted by the Alliance of American Football who were trying to launch a new rival league to the NFL but wanted to use the XFL name. Instead of working with them, he decided to just try again with the XFL and compete against both leagues.
Misjudged the first one big time since NFL managed to rebound and grew their ratings the following season while the AAF folding as fast as it did soured the idea that a major non-NFL league could be somewhat successful.
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