Quote:
Originally Posted by Emperor Smeat
 at the possibility WWE would ever consider the idea of giving up tens of millions of dollars by getting rid of RAW's third hour.
Investors would kill Vince if that happened.
SD's 2 hours long and its been barely any good since the switch to FOX and Prichard leading things there.
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The smart response would have been to point out that the third hour is specifically the one they want, and Raw smokes anything else in that slot, and no one is really that worried about it. That being said, a case could be made that USA getting two hours another night might be better off for them and WWE’s overall popularity, as would simply be dropping the third hour. Increased ratings and ad revenue, as well as a potential boost for NXT could be enough to offset that third hour, specifically, meaning there might even be a way to keep the $265 million deal and get rid of the hour, either in exchange for something else or sharper results.
Investors don’t care about whether there is a third hour there or not. They care about WWE’s bottom-line.
The biggest reason to do it would be to improve other metrics. Live attendance, merchandising, Network subscriptions, etc. If you make more long-term fans over time and make more than the money you’d lose (which may not even be an unnecessary step should you even just move the third hour to Peacock or something), then it’s probably worth it.
Get someone other than Meltzer to think for you.