Its impressive for sure but it amounts to flash in the pan status. One show does not necessarily amount to long term success. Not to mention that if the show winds up being flat it could be pretty detrimental.
I liken a show like this to the US Women's World Cup. The final will draw huge ratings and trend (
) on social media but its just the novelty of the spectacle. Afterwords, no one cares unless you have a plan and can hold onto a chunk of that audience.