Bioware teamed up with Big Fish Toys to create an action figure set for Mass Effect 3 and as an extra bonus, each figurine comes with an access code for exclusive DLC for extra weapons and characters.
Each action figure costs $17.99 while a set of 4 figurines is $67 and the whole collection is $271. To make things a bit worse, the DLC is randomized so the same figurines don't contain the same DLC code content.
The DLC will also be available to use in the PC and Xbox 360 while the PS3 version won't get access.
http://kotaku.com/5878284/mass-effec...-expensive-dlc