WWE has not made a truly new star since The Shield. They were obviously in love with Roman from day one, but they booked and protected all 3 of those guys for 2+ years until they split.
They debuted in 2012. They have not purposely made a single new star since then. Yes there was Daniel Bryan, but that was not purposely done.
The only other guy who is in the argument would be K.O. But even K.O. hasn't been booked consistently, just better then most.
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