Quote:
Originally Posted by Mr. Nerfect
Hang on, how does Network subscribers being down mean that NXT must be doing significantly worse? Like, was the assertion ever that people were buying the WWE Network exclusively for NXT? Isn’t it possible that a number of people watch the show on the Network, some on USA but numbers have still dropped because of PPV and the shift to USA? I don’t think anyone expected subscribers to go up.
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Mostly in regards to the idea that NXT has a very sizable amount of viewers who don't watch live and instead on the Network. Network subs have started to trend downwards meaning that pool of potential viewers has been shrinking.
If NXT starts to increase in live viewers then that could be a sign those who are dropping their subs switched over but if it doesn't, then those are lost viewers for NXT and maybe even WWE in general.
Likely won't really know until the next fiscal quarter report since by then enough weeks would have passed to figure out that viewership situation. The one WWE recently released doesn't cover October.
Not sure if its going to remain the case but until NXT's move to cable tv, PPVs and NXT were the biggest drivers for subs for the Network. NXT was also among the biggest in terms of enticing people to keep their subs after the free month.