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Honestly, it's this idea that they can serve multiple masters at once that's gotten them to where they are today. The idea that they can be kid or family friendly as it relates to creative/programming, sponsorships, partnerships, etc., without eventually turning off and losing large swaths of fans (over the age of 9) that are actually your largest audience was the biggest mistake they ever made.
In the process of attempting to generate revenues by appealing primarily to kids and families you subsequently devalued your own product through poor creative decisions or lack of concern. In turn, you've either 1. forgot how or are too out of touch to create a good product for people over age 9, 2. you simply can't salvage things creatively without an actual major overhaul, 3. you simply don't care, or 4. some combination of all three.
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