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I think the fundamental flaw WWE has is they haven't tried to make anybody new with long term in mind.
They need to debut somebody at 24-25, build/protect them for 2 years, then follow through when it's time for that person the become a top guy.
It's what they did with Cena.
It's incredible to think that is the dying days of the attitude era, they essentially made their 2 top guys (Cena and Batista) and and got a solid 5 years out of Batista who is older, and about 12 years out of Cena.
Nowadays, there is no looking forward. It's why they have to keep hotshotting legends.
AJ Styles is the last new guy that they have truly pushed as a top level guy consistently, but he was whatsoever 38 when he came to WWE.
They need to pick a handful of young guys and invest in them for the long term.
Akam, Rezar, and Otis are like the only main roster guys under 28. That is an issue.
To truly create a new fanbase, you need a guy young enough to be at the top of the card and booked well for 10+ years, not a guy they kind of push, then bury, then gets over big, then gets buried again because he got over, then push again long after anybody cares.
So to answer your question, yes they probably wont be able to create a new fan base with how they run the company today.
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