Dave, I'm sorry. I know you are a big fan of the lucha guys, but it is ridiculous to expect people to go watch content from another company to help build a match, instead of doing it yourself.
All they had to was show a vingette of the guy on dynamite for a few weeks and talk about how epic the match would be.
But to do nothing, gives you no reason to care about the match. Sure, it's a spectacle. But without any real build up or emotion involved, its the wrestling equivalent of a tech demo.
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