Worst run of Gimmicks: Nic Nemeth or Paul Burchill

[Xerzes]

Originally Posted by BigDaddyCool I'm going to be honest, Burchill doesn't have it. He is talented, can work a decent match, has a decent look. But he doesn't have that little something that will make him. And it isn't because of lack of a push. He was pretty much a Hunter Herst Helmsey type heel in his recent push, a young, rich, brutal heel. But he didn't make it happen, plus he had Katie Lee on his side.

I have to question your conclusion here. I think it's just a lack of push. What has he had with this new character? Has to be under a dozen matches. A few against jobbers, a couple in a feud with Kofi that went nowhere and was quickly forgotten, and a few in a feud with Kennedy that went nowhere and was quickly forgotten. Writing like this is not conducive to a memorable character.