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Old 11-22-2018, 06:18 AM   #11
Mr. Nerfect
 
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Quote:
Originally Posted by The Midnight Gertner View Post
Brand awareness destroys them. WWE has become the Kleenex of wrestling: their product is so synonymous with wrestling they've essentially become Wrestling. It hurt WCW for years and that's when the WWF wasn't the only game in town. WCW was putting ads in the newspaper, and the paper was using Stone Cold as their wrestler on their ad.
There's truth to that, but perceptions change. Also, most people I heard talking about wrestling still talk about "WWF." Disney aren't the only people who make animated movies, Coca-Cola isn't the only company that makes soda, Nokia aren't the only people who make mobile phones, Apple aren't the only people who make smart phones.

Ted Turner funded a wrestling promotion, and it went under. Vince was undisputed king. People left him alone, but that was largely because there wasn't $100 million per TV hour in rights fees on the table.

P.S. WCW probably paid for Austin to be the ad, knowing their backwards shit.
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