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#161 |
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Posts: 4,839
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Word is they had 22 million viewers in Brazil. That's huge.
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#162 |
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Taller than Adam Cole
Posts: 10,876
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I'm thinking MMA is second only to soccer in Brazil. But maybe I'm wrong?
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#163 |
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World Class Raconteur
Posts: 29,478
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I listen to a radio show with a Brazilian football expert on it every week and he was talking about this a while ago. He said that despite Brazil being a huge country, the people are still pretty pariochial and will get on board any sport where a Brazilian is successful. He talked about tennis being virtually unknown in Brazil before Gustavo Kuerten started to become successful, then suddenly it became immensely popular when he was contesting Grand Slam finals, so MMA will continue to be hugely popular there as long as there are Brazilian fighters featuring in the title pictures.
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