Leno Moving Back to 11:30

**thedamndest** · 01-23-2010, 05:37 PM

No, that is not what a lead-in is at all. A lead-in is a show that precedes other shows. It should be a fairly popular show that people will watch in order to keep people watching for the next show on the same channel. So The Jay Leno Show would be a lead-in for the 11:00 local news. Make sense?

Due to The Jay Leno Show sucking so bad, local news affiliates around the country that had previously been number one dropped to three or four in their timeslot. What that means is that most likely people chose to watch something else at 10:00 and then stuck around for that channel's news.

If people are already watching CBS news at 11:00, that's part of the audience that will just leave the TV on for Letterman. It has nothing to do with who people think is funnier.

01-23-2010, 05:37 PM	#11
thedamndest A Property of Matter Posts: 25,543	No, that is not what a lead-in is at all. A lead-in is a show that precedes other shows. It should be a fairly popular show that people will watch in order to keep people watching for the next show on the same channel. So The Jay Leno Show would be a lead-in for the 11:00 local news. Make sense? Due to The Jay Leno Show sucking so bad, local news affiliates around the country that had previously been number one dropped to three or four in their timeslot. What that means is that most likely people chose to watch something else at 10:00 and then stuck around for that channel's news. If people are already watching CBS news at 11:00, that's part of the audience that will just leave the TV on for Letterman. It has nothing to do with who people think is funnier.