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Reload this Page DISCUSSION: Getting "Over" with the fans in the Social Age
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Old 07-26-2015, 06:06 PM   #1
Bad News Gertner
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Quote:
Originally Posted by Ultra Mantis View Post
Kayfabing doesn't work anymore, I've seen a few "in character" tweets by TNA wrestlers and it's cringe worthy.

"cant believe @JStormCowboy1 killed my wife last week! Can't wait to confront him this Thursday, 9PM on Destination America! #IMPACTWRESTLING"
Ok that example is going overboard, but it'd be cool a heel constantly shit talking people on teitter. Heels also shouldn't do podcasts. Why would you do something that would make me like you?
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Old 07-27-2015, 01:04 AM   #2
Tom Guycott
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Quote:
Originally Posted by King Gertner View Post
Ok that example is going overboard, but it'd be cool a heel constantly shit talking people on teitter. Heels also shouldn't do podcasts. Why would you do something that would make me like you?
The same, then, should apply to commercials. First example that comes to mind is The Rock doing that Chef Boyardee commercial while he was still full on heel. Yeah, he was gaining popularity, but he was still a heel. And let's not forget Macho Man was the voice for Slim Jims no matter what side of the face/heel fence he was on at the time. Oh, and Piper was a well established heel when he did They Live...

Point is, didn't really hurt any of them af the time. It can be done. Just a matter of both timing and doing it right. Lance Storm hosting a book club on his website while he was "hat trick King Dickhead" in WCW wasn't exactly a heel move, but it didn't really hurt him. Jericho was never stunted by Fozzy. Other outlets can expose other parts of a person besides the persona of wrestling, and social media is no different in this regard.

It can effectively be used as either enhancement or contrast. As long as whatever it is, it is genuine in it's approach. Trying super hard to "work them smarks" is about as transparent and cynical as that "example: TNA" social media approximation posted earlier.
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