Raw rating lowest since July 2012

**The CyNick** · 10-30-2015, 09:54 AM

Ugh

First, I don't recall saying TV ratings don't matter at all. What I have been saying is that the ratings are not the be all and end all for the business. Ratings are down across many forms of entertainment. USAs overall numbers are falling faster than WWEs. As I've tried to help you guys understand, the landscape of media and entertainment had changed. WWE has invested time and money into the digital side of things, which has been extremely successful to date. It may have come at the expense of some TV viewers, but that's just how the younger generation consumes entertainment these days. You evolve or you perish. But when the TV universe is shrinking by the day, you can still increase your rights fees (70% increase is amazing) and have ratings decline. Let's see what the next TV deal brings them. I bet it will be another massive increase.

Second, the network play was designed to increase revenues and eventually overall profits. You can't set up something like The Network and pay $0 in expenses. This isn't some Mom and Pop operation. In my opinion Wrestlemania specifically had to be included in order to make The Network appeal to more people. If any of you guys knew how to read a financial document you would look at revenues generated for past Manias and notice that WWE is now generating those revenues in each quarter. I don't believe you get much more than 100k subs if the events formerly known as PPVs were not included in the deal.

Third, if you look at OIBDA they will finish up with one of their better years and next year could be their best ever. So if you guys and dopey dirt sheet writers who are still stuck in 1998 living off weekly cable ratings think that's a bad year, hey man you do you.

10-30-2015, 09:54 AM	#11
The CyNick Make the IWC Great Again Posts: 8,922	Ugh First, I don't recall saying TV ratings don't matter at all. What I have been saying is that the ratings are not the be all and end all for the business. Ratings are down across many forms of entertainment. USAs overall numbers are falling faster than WWEs. As I've tried to help you guys understand, the landscape of media and entertainment had changed. WWE has invested time and money into the digital side of things, which has been extremely successful to date. It may have come at the expense of some TV viewers, but that's just how the younger generation consumes entertainment these days. You evolve or you perish. But when the TV universe is shrinking by the day, you can still increase your rights fees (70% increase is amazing) and have ratings decline. Let's see what the next TV deal brings them. I bet it will be another massive increase. Second, the network play was designed to increase revenues and eventually overall profits. You can't set up something like The Network and pay $0 in expenses. This isn't some Mom and Pop operation. In my opinion Wrestlemania specifically had to be included in order to make The Network appeal to more people. If any of you guys knew how to read a financial document you would look at revenues generated for past Manias and notice that WWE is now generating those revenues in each quarter. I don't believe you get much more than 100k subs if the events formerly known as PPVs were not included in the deal. Third, if you look at OIBDA they will finish up with one of their better years and next year could be their best ever. So if you guys and dopey dirt sheet writers who are still stuck in 1998 living off weekly cable ratings think that's a bad year, hey man you do you. Last edited by The CyNick; 10-30-2015 at 10:20 AM.