Raw rating lowest since July 2012

[#1-norm-fan]

Originally Posted by The CyNick Also no shifting about RAW. The problem is you dont have all the information. You go to one website and you think you know everything. There are more details to understand. Ive never claimed WWE does the best rating, I always talk about viewership. And when you look further into the numbers you would see for men 18-49 RAW more than doubles the rating (not viewership) that Love and Hip Hop does, but Love and Hip Hop more than doubles the women 18-49 rating that RAW does. This week it netted out better for Hip Hop because a lot of people were watching election coverage, and that rating skews more towards men. So RAW will be more impacted because its show relies more heavily on men.

No. You're shifting. 18-49 is the key demo. You've admitted as much yourself. But Raw loses in that demo. So you have to shift the key demo to MEN 18-49 so you can say that Raw wins in the key demo despite the fact that they don't. You change the definition so it works for you. It's blatant shifting. lol

[The CyNick]

Originally Posted by #1-wwf-fan No. You're shifting. 18-49 is the key demo. You've admitted as much yourself. But Raw loses in that demo. So you have to shift the key demo to MEN 18-49 so you can say that Raw wins in the key demo despite the fact that they don't. You change the definition so it works for you. It's blatant shifting. lol

No, its understanding the numbers. Men are more coveted in the advertising world. They make more money and have more to spend. So yes, 18-49 is a key demo, but given the choice, when the numbers are so close, I would rather have the show that appeals to men. Plus, the numbers are not even close when you factor in total viewers, so RAW is going to be the more attractive property for advertisers. Which in turn would generate more money. Which is the reason for TV shows existing.